It’s going to be a cute, cute Christmas—if The Gap has anything to do about it.

This holiday ad is currently airing—and (to me, at least) it has all the makings of a viral success: adorable moppets—in clothing I covet for my imaginary Swedish vacation—singing a catchy jingle that has taken root in my brain.

I sent it around the office today—which drove at least one reporter away complaining of sugar shock.


Published on Dec. 2, 2009 at